Lucky Break: Regulating Lootboxes in Videogames
From Research Princeton Research Day on April 29th, 2020
This document seeks to assist regulators in determining an effective policy response to loot boxes. Whereas many proposals focus on combating potential addiction, this recommendation additionally examines the structure of loot boxes and how they are embedded with “dark patterns”, or designs intended to trick players into spending more money. It will also consider the economic ramifications of certain policy responses. This includes synthesizing the opinions of games industry veterans and original analysis of recent FTC workshops on dark patterns. Effective loot box policy will ensure a safe and transparent experience for consumers without adversely harming the gaming industry.