The workplace is changing and your personal brand is center stage. How do you use social media to your best advantage to land your next great gig and to network effectively? This program addressed how social media is changing the career landscape, and how sites like YouTube, Twitter, Facebook, and LinkedIn are having an impact on your career. Panelists: Jamie Davidson '06, Co-Founder, PrimaTable, formerly with YouTube and Google; David Liemer '76, VP, Creative Director, Communications Officer, Prudential Advertising; Jocelyn Phelps '82, Manager, Learning, Development & Diversity, Societe Generale; and Maisha Walker '94, President, message medium, Columnist, Inc. magazine.